Hold off investments: company postponing future planned investment/development/marketing while continuing substantive business

Stay Pausing Investments

Red Bull is a brand of energy drinks sold by Austrian company Red Bull GmbH. With 38% market share, it is the most popular energy drink brand as of 2019.

Hold off investments: company postponing future planned investment/development/marketing while continuing substantive business

Stay Pausing Investments

Global 500, is an annual ranking of the top 500 corporations worldwide

Global 500
Revenue(RF), mln.USD
174
Assets(RF), mln.USD
71
Capital(RF), mln.USD
32
Glob.Revenue, mln.USD
6668
Staff(RF), 2021
199
Taxes(RF), mln.USD
8

Subsidiary company in Russia.

The Company Statement
April 30, 2026

Red Bull suspended all marketing activities and new investments in Russia. Red Bull has not completed its exit from Russia. Although the company states that it suspended all marketing activities and new investments in Russia in March 2022 and complies with sanctions, there is no public evidence that Red Bull has sold or liquidated its Russian subsidiary. Open-source data indicate that ООО “Ред Булл (Рус)” remains registered in Russia and continues to report significant financial activity. Trade data also suggest continued imports of Red Bull products into the Russian market. Therefore, this should not be treated as a case of “return” to Russia, but rather as evidence of continued economic presence despite a partial suspension of activities.

April 30, 2026LLC "Red Bull (Rus)"
April 08, 2022Red Bull and Russia
April 07, 2022https://som.yale.edu/story/2022/over-600-companies-have-withdrawn-russia-some-remain
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Company statements and statistical data are collected from open sources and official registers according to the methodology of the KSE Institute.
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