Reducing Activities: company scaling back some business operations while continuing others
Stay Scaling Back
ASUS is a Taiwanese multinational computer and phone hardware and electronics company. Its products include desktop computers, laptops, netbooks, mobile phones, networking equipment, monitors, wi-fi routers, projectors, motherboards, graphics cards.
Reducing Activities: company scaling back some business operations while continuing others
Stay Scaling BackThe company is one of the five leaders in the Russian PC market. Customs data shows that the latest deliveries were in 2023.
ASUS said that its shipments to Russia are at an effective standstill and that it abides by international regulations. ASUS equipment is still continued to be exported to Russia in 2023. Taiwanese MSI became the leader in laptop sales in Russia, overtaking Asus and Huawei. Since the beginning of the year, the Taiwanese laptop brand MSI has lost its sales leadership in the Russian Federation to its compatriot Asus. Asus increased its share in the Russian market by about a third, occupying almost 18% of the market. Ceased to receive income in Russia in 2023 but continued trade.