Haier Group Corporation is a Chinese multinational home appliances and consumer electronics company headquartered in Qingdao, Shandong. It designs, develops, manufactures and sells products including refrigerators, air conditioners, washing machines, dryers, microwave ovens, mobile phones, computers, and televisions.
Planning to expand in Russian market (manufacturing in Naberezhnye Chelny for refrigerators, washing machines and televisions. Planned to open two new plants in 2022). Haier is looking for developers of its own OS for TV and smart appliances in Russia.
Haier itself has no plans to leave the Russian market. In the summer of 2022, Haier announced plans to expand the production of household appliances in Naberezhnye Chelny. The brand's fourth factory will be built here. The Chinese manufacturer of household appliances Haier intends to liquidate the factory of Candy household appliances in Kirov. Significantly increased revenue in 2023 vs 2022 (more than 1.5x! times).