Coca-Cola HBC AG also known as Coca-Cola Hellenic Bottling Company or just Coca-Cola Hellenic is the world's third-largest Coca-Cola anchor bottler in terms of volume with sales of more than 2 billion unit cases.
The profits of Multon Partners LLC, the Russian division of Coca-Cola HBC Holdings B.V., totaled 10.25 billion roubles (a little over $111 million) in 2023 — more than four times more than in 2022 (2.3 billion roubles), according to the company's financial statements. The Coca-Cola Company, which ceased operations in Russia after the outbreak of war, filed three applications for registration of trademarks in the Russian Federation - Coca-Cola, Sprite and Fanta. Company explains it as a protection of the brand from use by third parties.
The Swiss-Greek Coca-Cola HBC, despite the promise to support the implementation of the decision of the American Coca-Cola Company and statements in support of Ukraine, is leaving Russia and not gathering. But she lost the opportunity to bottle and sell drinks under the Coca-Cola brand - at least legally. In August 2022, Coca-Cola HBC announced that it had sold the last old stocks of original Coca-Cola and would now develop its Russian business "on a much smaller scale" under the new name - "Multon Partners" (that was the name of the Russian juice company, which Coca- Cola HBC bought in 2005). "Multon Partners" will focus on the production and sale of local brands "Dobry", Rich and "My Family", it was said in the release - and it was emphasized that the raw materials will be exclusively local, that is, The Coca-Cola Company will not supply concentrates for beverages.