Clean Break: the company completely halting Russian engagements or exiting Russia
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Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services.
Clean Break: the company completely halting Russian engagements or exiting Russia
Leave WithdrawalGlobal 500, is an annual ranking of the top 500 corporations worldwide
Global 500In 2003, Nike established a subsidiary company, Nike LLC, to independently promote the brand on the market, which is currently the official distributor and authorized importer of the company.
Exit Russia. Sports brand Nike has decided to leave the Russian market. The supply of products has been discontinued. The American brand, which worked in Russia for 18 years, with the beginning of the Great War, unlike Adidas, quickly left the Russian Federation. Initially, Nike, which had more than 100 stores in the Russian Federation, did not renew the contract with the largest franchisee in Russia, Inventive Retail Group (IRG), and stopped supplying products. Subsequently, the company decided to leave the market of the terrorist country: the nike.com website and the Nike mobile application are unavailable in the Russian Federation. The sponsorship agreement with the Moscow "Spartak", with which the brand has cooperated since 2005, has also been terminated. Half a year after that, the Lestate distributor bought the rights to rent a Nike outlet in one of Moscow's shopping malls and the company's unsold goods.